Starting A Profitable Pet Food Delivery Business
The pet food delivery business is a golden opportunity. It is a major player in the U.S. economy. See how to get started.
It's relatively a new business idea but it mirrors the well-established grocery home delivery opportunity. But it takes way less effort to get in to business and to achieve profitability. The pet food business is a major player in the U.S. economy. According to the
American Pet Products Association
, 71.4 million homes own a pet (62% of all U.S. households) with 93.6 million cats and 77.7 million dogs. Total pet industry expenditures exceeded $45.5 Billion. Actual pet food sales were $17.56 Billion. Annually, each pet household spend $229 on dog food and $203 on cat food. Add another $104 for dogie treats and toys and $56 for cat treats and toys. In short, the pet food delivery business is wide open for an enterprising entrepreneur! If you have a pet, then you know we treat them as fully part of our family. Nothing is to good for them. Where is the demand coming from to have pet food delivered? In this fast-paced world, time available for shopping traditional stores is under immense pressure. The grocery delivery business and Internet shopping are growing by leaps and bounds. Here are the factors: - Adults are working longer, more stressful hours
- Families with two working parents are common
- Single parent household are growing
- The nations elderly population is growing
- The U.S. lifestyle seeks more and more convenience in their daily lives
Survey after survey show Americans, young and older, are willing to pay more for convenience. For example, grocery delivery firms seldom discount food items plus, they add a delivery charge. And, people are willing to pay for this convenience. The pet food delivery business is alive and well. What's Involved in the Pet Food Delivery Business In the marketplace today there are two choices for pet food business opportunities: - Start an Independent home based pet food business: The independent business model for starting a pet food delivery business seems to be spreading quickly across the country.
Essentially, only basic business skills, the ability to lift large bags, a mobile phone, a computer and a dependable van and working capital of $400 to $500 are required. Ordered bulk product may be stored in your garage or leased space to get started. In fact some existing pet food delivery businesses lease a large van, stock it with preferred products and conduct most of their business as they travel their community taking orders and delivering product. This taxi-like service seems to work very well. You need not limit your pet food ideas to only food items. Pet toys, food bowls, place mats (for under the food bowls), pet treats and pet litter may also contribute to solid sales. Natural pet foods also fit into this increasing sales category. - Align your business interest with a direct selling company: The two largest are
These two firms are direct marketers and offer multi-level marketing (MLM) opportunities for the pet consultant entrepreneur.
The major marketing effort you undertake is to get people to hold house parties (remember Tupperware parties) to chat about you pet food, treats and toys available for purchase. When you recruit other pet consultants, you also share in a percentage of their sales. Other methods of marketing include eBay sales, Internet webinars, booths at fairs and word of mouth. Once you have a customer, generally you may seek reoccurring delivery orders set for every 15-days, month or bi-monthly. Once built, this offers a steady income stream for your business. A major advantage of hooking up with a direct seller is they keep the inventory and drop ship your orders directly to the customer. No mess, no fuss. Marketing Your Pet Food Delivery Business If you decide to choose a direct selling company, they have their own sales and marketing training programs, so we will defer to them. 
However, in order to improve the success of your independent pet food delivery business opportunity, the following low cost marketing ideas are suggested. - Have pet food supply business cards made and give them out to everyone, yes everyone. Include the mailman, the supermarket cashier, the bank teller, the waitress at the restaurant...everybody!
- Take photos of all your products and make an album, adding some product notes for each one
- Every organization needs speakers and programs for their meetings
- Get booths at festivals and fairs. Display your product, sell your product and pass out fliers to everyone
- Ask a newspaper reporter to do a story about your unique business
- Advertise on Craigslist; it's free
- Church and community groups often have newsletters and seek inexpensive ads
Use the Internet! People search the Internet all the time seeking answers to their questions. They search for a local "pet food delivery business" or any "pet food business that delivers." If you're not visible on the Internet, then you’re throwing golden sales opportunities away. It's as simple as that. People seldom use the Yellow Pages. Besides their ads cost too much. CAUTION: Having a relative, friend or yourself build a website without knowledge of “business” website building will be a huge mistake. Your site may look good and you'll be happy. However, it will not be a "business" website and never be found. If you are not on page 1 or page 2 of the search engine, you are wasting your time and money, plus you're full of false hopes. Nearly 99% of all websites are lucky if they are ever found. Want
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Other Helpful Resources that will Increase Your Bottom Line These resources are the best-of-the-best and strongly recommended. They will not only guide you successfully but save you having to reinvent the wheel. Each is offered with a 100% money back guarantee.
Getting in to the home based pet food business will provide personal satisfaction and could lead to a significant income.Wishing you all the best. Thank you for visiting Starting A Pet Food Delivery Business.
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